In the last week, we've been toying with the idea of funding one of our projects through Kickstarter. And when I discussed it with a few of my colleagues, the question was "What's Kickstarter". And that's what led me to write this blog post.
Kickstarter has been described as "Pardigm-shifting", "Pioneering" and a zillion other things, all extremely positive. But I guess the words that describe it best are "crowd funding'.
To put it simply, if someone has a great idea but no funding to execute it, they could put up the idea on Kisckstarter, where potential backers could read or see about it and if found exciting back it. Typically the project creator promises something back to the backer such as a signed copy of the novel or a first edition of the new watch or a ticket to the premiere of the movie or ...
Oh and now for the million dollar question. How does Kickstarter make its money ? And its the simplest method in the world. It takes 5% from all projects that get funded. Which is win-win. No upfront costs to get funds, just a 5% fee if you do get funded.
Kickstarter describes "What is Kickstarter best". You can read about it at
http://www.kickstarter.com/hello?ref=nav
I'll let you explore kickstarter and see for yourself some of the wonderful projects out there.
www.kickstarter.com
And whilst out there I definitely recommend you check out the best of 2012.
http://www.kickstarter.com/year/2012
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